07 Oct forklift range
linde material handling
linde material handling / forklift range
within the scope of a design strategy project for linde material handling, the implementation of a new corporate product design was presented on five examples of warehouse handling equipment.
the alignment of the body elements with their diagonal lines and soft geometric basic forms conveys dynamism and strength. a uniform logo placement and a system for recurring elements such as indicators and lights not only help to improve consistency, but also minimize the number of unique parts.
the recognizability of the brand and the design dna is always guaranteed.